If there's someone who knows a thing or two about wearing facial masks, it's Jason Voorhees. The starring character of the Friday the 13th franchise is now appearing in a New York-centric ad campaign aimed at raising awareness for the benefits of wearing facial masks during the Covid-19 pandemic.
The Ogilvy ad agency is behind the new ad, which finds the notorious slasher wandering the streets of New York, with the narration sorrowfully starting, "It's not easy. The mask kind of makes people uncomfortable. I wish everyone could see me for who I am. I'm just trying to fit in."