Raf Simons is joining Prada as a co-creative director the brand, according to Complex.

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Starting on April 2nd, Simons will be joining Miuccia Prada and sharing “equal responsibilities for creative input and decision-making,” as explained by an announcement on Prada’s website.

The post continues saying that move is born from a “deep respect” and that it “opens a new dialogue, between designers widely acknowledged as two the most important and influential today. Conceptually, it is also a new approach to the very definition creative direction for a fashion brand – a strong challenge to the idea singularity creative authorship, whilst also a bold reinforcement the importance and power creativity in a shifting cultural landscape.”

The first collection that will be co-designed by Simons and Prada will be shown in September in Milan. It will serve as the brands’ spring-summer 2021 line. 

“I am committed and excited. This is not a succession. This is a way to boost creativity,” Prada told reporters at a press conference during the last day Milan Fashion Week.

Simons agreed: “There’s more strength when two creatives believe in it than when one believes in it. If we both believe in it, we’re going to do it.”