Global lifestyle brand GUESS, halted sales of it’s G-Logo totes following accusations of copying the popular designs of Black-owned brand Telfar Global. In a statement released to Paper Magazine, Guess’ handbag license Signal Brands spoke on the backlash.
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“Signal Brands, the handbag licensee of Guess, Inc., has voluntarily halted the sale of its G-Logo totes. Some on social media have compared the totes to Telfar Global’s shopping bags. Signal Brands does not wish to create any impediments to Telfar Global’s success and, as such, has independently decided to stop selling the G-logo totes.”
Once social media users caught wind of GUESS’s new design, some quickly pointed out the similarities to Telfar Global’s popular shopping bags. Both designs appear to have double straps for handles and cross-body, embossed logo, and magnetic snap closure. Here’s what people on twitter said in reaction to GUESS’s tote.